In a groundbreaking move to tackle the country’s spam problem, Bharti Airtel has introduced India’s first AI-powered, network-based spam detection solution, designed to significantly reduce spam calls and messages for its users.
Airtel’s AI-powered spam solution is raising the bar for network security in India. In just two and a half months since its launch, the solution has flagged a staggering 8 billion spam calls and 0.8 billion spam SMSes, safeguarding millions of users from unwanted intrusions. The… pic.twitter.com/Fz3np3tMPK
— Bharti Airtel (@airtelnews) December 9, 2024
As the first solution of its kind offered by any telecom provider in India, this tool provides real-time alerts for suspected spam calls and SMS messages. The service is free and will be automatically activated for all Airtel customers without the need to request activation or download any app.
Visitors at the Airtel booth saw a demonstration of the AI-powered spam detection system, which displays a “Suspected Spam” banner on subscribers’ dialer screens when a call from a potentially spam or scam number is detected by Airtel’s in-house AI model.
